April 27, 2023
Here’s How to Take Advantage of This Awesome Industry Now!

The beauty industry isn’t just thriving—it’s transforming. From social media and tech innovation to a renewed focus on wellness, inclusivity, and entrepreneurship, beauty is no longer just about products—it’s about people, purpose, and potential.
If you’re thinking about beauty school, there’s never been a better time to take action. The doors are wide open for creative, passionate individuals ready to turn their skills into income and impact. In this blog, we’ll explore the evolution of the beauty industry—and more importantly, how you can capitalize on it right now to launch a future-proof career.
Why the Beauty Industry Is Ripe With Opportunity Right Now
Let’s start with a quick snapshot of today’s beauty landscape:
- Demand for professionals: Strong across hair, skin, nails, makeup and men’s grooming
- Low barrier to entry: No four-year degree required—just hands-on training and licensure
- Limitless potential: Work in salons, medspas, backstage, content creation, product development, and more
But here’s what really matters: the industry has shifted from gatekeeping to welcoming. It’s about diversity, expression, authenticity, and ownership. It’s about building a career on your terms.
Step Into the Industry While It’s Changing for the Better
Here’s how you can take full advantage of the beauty industry’s evolution by enrolling in beauty school now:
1. Capitalize on the Content Creator Economy
Social media has completely changed the game. You no longer need to wait to be “discovered”—you can create your own audience, your own clients, and even your own brand.
Why this matters for students:
- You can build a portfolio while you learn
- You can attract freelance work or salon interviews through your content
- You can become an educator or influencer with the right voice and vision
What to do now:
- Start posting your progress, practice looks, and behind-the-scenes at school
- Engage with other pros and students in your niche
- Treat beauty school as your launchpad—not just a classroom
2. Ride the Wave of Clean, Sustainable Beauty
Today’s consumers are ingredient-savvy and eco-conscious. They want clean, cruelty-free, and sustainable beauty—and they’re willing to pay for it.
What this means for students:
- You’ll be trained to understand formulations, ingredients, and ethical standards
- You can work for green beauty brands, clean skincare clinics, or eco-conscious salons
- You’ll stand out by offering more than just trends—you’ll offer trust
How to use it now:
- Start learning how to read ingredient labels and understand skin concerns
- Choose a beauty school that educates on sustainability and clean beauty practices
- Market yourself as someone who cares about people and the planet
3. Meet the Demand for Diverse and Inclusive Beauty
Representation matters—and clients are looking for professionals who see them. Whether it’s textured hair, deeper skin tones, gender-affirming care, or disability access, beauty is becoming radically more inclusive.
Your advantage as a student:
- You’re entering the industry during a time of change—old norms are being rewritten
- You can become a go-to expert in underserved niches
- Brands, clients, and salons need fresh talent who prioritize inclusivity
Take action:
- Practice on a variety of skin tones and hair types in school
- Learn inclusive consultation skills
- Share your values online—clients are looking for pros who stand for something
4. Leverage Technology to Get Ahead
From LED facials and skin mapping to AI-powered consultations and AR makeup try-ons, technology is elevating the beauty experience—and it’s not slowing down.
For beauty students:
- This is your chance to be ahead of the curve
- You can specialize in high-tech esthetics, tools, or even remote services
- You’ll be more employable and ready to adapt to innovation
Start now:
- Choose a program that introduces new tools and treatments
- Follow beauty tech brands and trendsetters online
- Get comfortable using apps and tools to enhance your service offerings
5. Tap Into the Wellness-First Approach to Beauty
Today’s clients want more than a service—they want to feel better, inside and out. That’s why spa services, holistic skincare, and stress-reducing treatments are booming.
Why it matters:
- You can combine beauty and wellness into a unique career path
- Services like facials, scalp massages, and skincare routines are now self-care rituals
- Clients are seeking pros who offer a relaxing, uplifting experience, not just results
How you can act on this:
- Take classes in skincare, massage, or aromatherapy if available
- Learn how to create a calming client experience
- Build a “care-first” brand identity as you train
What You Can Do Right Now (Even Before School Starts)
You don’t have to wait until day one to start preparing for a career in beauty. Here are actionable ways to get ahead today:
Start Building Your Portfolio
- Document everything: practice looks, skincare results, even mannequin work
- Use Instagram, TikTok, or a free website builder to showcase your skills
- Focus on consistency and growth, not perfection
Research and Pick the Right Program
- Find a school that offers hands-on training, business education, and modern techniques
- Ask: Do they prepare you for social media? Entrepreneurship? Sustainability?
- Schedule a tour or talk to current students
Set Career Goals Early
Think about where you see yourself after graduation:
- Owning a salon?
- Becoming a lash or brow specialist?
- Working in a medspa?
- Teaching others or creating beauty content?
The more focused you are now, the more intentional your school experience will be.
Learn Basic Business and Branding Skills
Whether you freelance or work in a salon, you are your own brand.
- Learn how to write a bio, pitch services, and market yourself
- Practice taking high-quality photos and videos of your work
- Start networking with local pros and following industry leaders
The Beauty Industry Is Resilient—and So Are You
When COVID-19 disrupted almost every industry, beauty professionals adapted quickly:
- Offering virtual consultations
- Pivoting to online education and e-commerce
- Reinventing salon experiences with new health protocols
This resilience proves one thing: beauty is a career that evolves with you. It’s personal, flexible, creative, and constantly changing, which makes it perfect for people who want freedom and growth.
Your Future Career Could Include:
Here are just a few of the exciting, in-demand roles beauty school can prepare you for:
- Cosmetologist
- Esthetician or advanced esthetician
- Barber or men’s grooming specialist
- Makeup artist (bridal, fashion, film)
- Lash/brow artist
- Nail tech
- Spa or salon owner
- Beauty content creator or influencer
- Skincare product specialist or brand rep
- Educator or platform artist
Each of these roles is not just possible—they’re attainable when you start with the right education and a plan to take advantage of today’s opportunities.
Why Now Is Your Moment
The beauty industry is in a golden era of growth and innovation, and it’s welcoming new talent like never before. If you’ve been waiting for a sign, this is it:
- The world is craving creative, empathetic professionals.
- Technology, inclusivity, and wellness are reshaping the field.
- Beauty school programs are evolving to match the modern market.
- You don’t need years of college to build a career you love—you just need the right start.
This industry is yours to shape. So why wait? Jump in and start building a career that reflects who you are and where the world is going. Contact us today!